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california
April 2009 
Malama ka 'aina - Earth Day 2009
Posted on Apr 22nd, 2009
by 
Alika
Alika
Aloha and Happy Earth Day 2009!
If any of you are in California right now, you can definitely feel the effects of Global Warming! In San Francisco we had record temperatures in the 90s for the last week. While I love the sun and warm weather allows the chance for all of us to enjoy the world around us, it does cause me a little concern when San Francisco feels like Miami.
I am appreciative that we have this day called "Earth Day" because I think it cause most of us to examine our lives and the impact they have on the world we live in. I hope that it causes all of us to make some changes in our lives that really affect the way we live, work and play.
I recently became a member of the Hawaiian Recording Academy after I released my recent meditation cd. As a member, I vote on all the other cds that are up for a Hawaiian grammy. As I was reviewing the cds that were sent to me, I noticed that I had a system, I loaded them onto my computer, converted them to digital files and then ended up with a stack of plastic that I will never use again. As I started to think about everyone else who does this same thing, it started to boggle my mind. There has got to be a better way.
I spoke to the other people involved with our company and we started to look. We discovered that we can print our album info on credit card sized cards that are made from 100% recycled paper. The front of the card features artwork from the album and on the back is a code with instructions on how to enter the code at our web site and download the entire album. Of course, once the code is entered, you can recycle the card and enjoy your music! What a great way to cut down on the wasted that is created by buying media.
We are currently in production on these cards and they go out to all of our buyers. Beginning in June, we are also going to offer stores the opportunity to buy these cards at wholesale so that they can retail them to their customers.
It might be just a small thing, but if we all did just small things, it would make a world of difference! I hope that all of you have a blessed Earth Day and encourage you to find a way, no matter how small, that you can make a difference!
Ke aloha wale, ka mahalo wale
Alika
If any of you are in California right now, you can definitely feel the effects of Global Warming! In San Francisco we had record temperatures in the 90s for the last week. While I love the sun and warm weather allows the chance for all of us to enjoy the world around us, it does cause me a little concern when San Francisco feels like Miami.
I am appreciative that we have this day called "Earth Day" because I think it cause most of us to examine our lives and the impact they have on the world we live in. I hope that it causes all of us to make some changes in our lives that really affect the way we live, work and play.
I recently became a member of the Hawaiian Recording Academy after I released my recent meditation cd. As a member, I vote on all the other cds that are up for a Hawaiian grammy. As I was reviewing the cds that were sent to me, I noticed that I had a system, I loaded them onto my computer, converted them to digital files and then ended up with a stack of plastic that I will never use again. As I started to think about everyone else who does this same thing, it started to boggle my mind. There has got to be a better way.
I spoke to the other people involved with our company and we started to look. We discovered that we can print our album info on credit card sized cards that are made from 100% recycled paper. The front of the card features artwork from the album and on the back is a code with instructions on how to enter the code at our web site and download the entire album. Of course, once the code is entered, you can recycle the card and enjoy your music! What a great way to cut down on the wasted that is created by buying media.
We are currently in production on these cards and they go out to all of our buyers. Beginning in June, we are also going to offer stores the opportunity to buy these cards at wholesale so that they can retail them to their customers.
It might be just a small thing, but if we all did just small things, it would make a world of difference! I hope that all of you have a blessed Earth Day and encourage you to find a way, no matter how small, that you can make a difference!
Ke aloha wale, ka mahalo wale
Alika
Access: Public
Alika, you're right; it may be a small thing. But that's how a seed is before it sprouts.